A great majority of companies are looking to maximize their Google position, because Google holds over 87% of the search market share in the United States (StatCounter).

Google’s pay-per-click advertising platform, Google Ads, provides a way for businesses to drive traffic and leads to their website by targeting specific keyword searches. This places your products and services front-and-center when people are searching online for them.

To place your company at the top of the search engine list, learn more about:

Google Ads and the types of ad formats available
Different categories of keywords and how keyword research can help
Tips on writing ads and landing pages
The different bidding types in Google Ads
How to leverage tracking for better quality leads
Google Local Service ads – the alternative for home services businesses